In 2017 we launched the London chapter of FlipMyFunnel at the offices of Radiate B2B. As the year progressed, we had some fascinating people join us to talk about their ABM journeys, share war stories and trade advice.
Now, with 2018 firmly underway, we’ve already seen a huge upsurge of interest in adopting Account Based Marketing strategies as marketers get their new year agenda underway. In particular we’ve seen a lot of activity around questions of measurement.
We’d like to invite you to join us once again chez Radiate B2B in central London. In roundtable format, we’ll meet at 3pm on 1st February for a couple of hours’ discussion – with a focus on measurement – then retreat to a nearby pub for some refreshment.
Come and meet with your peers and contribute to the discussion.
We look forward to seeing you there!